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Ask ten artists how they clean their kit and you'll get ten answers, most of them involving a packet of wet wipes a...

A bride sends you three reference photos and one question: "Do you do airbrush?" She's not really asking about equi...

When you're a makeup artist, salon owner, or simply someone who loves beauty, finding authentic international makeu...

Every artist has had this moment. Third booking of the day, the bride's sister has just been added to the list, and...

Dark circles are a result of a number of causes: lack of adequate sleep, genetics, blood accumulation under the thi...

Proper makeup removal isn't optional - it's the foundation of healthy skin. Yet most people rush through this criti...

Whether it is through Korean dramas or social media trends, the glass skin effect has become one of the greatest be...

Glowing skin begins with choosing the right highlighter. As a beginner in makeup, you might find yourself confused ...

Transfer-proof lipstick is non-negotiable. You need color that survives eating, talking, dancing, and living not ju...

During the monsoon season, one needs makeup that suits the weather. Normal cosmetic products won't survive 95% humi...

Your wedding day makeup is about feeling confident for more than 12+ hours while dancing, partying and making memor...

Niacinamide serums don't have to be expensive. The best ones work whether you spend ₹300 or ₹3000. The truth: Niaci...

The minimal makeup trend does not mean doing nothing. It is about a smart product placement and precise application...

Sweatproof makeup is not a premium service; it is required for experienced makeup artists. Clients who book service...

Most people focus on foundation shade when preparing a base, but often overlook an important step: selecting primer...

If your skin responds to products that perform better for others, then you already feel the frustration of redness,...

Introduction Summer is a popular time for holidays because you don’t have to deal with heavy winter clothing. Howev...

Introduction Summer comes with heat, humidity, and sweat that constantly make your skin feel oily, sticky, and unco...

Introduction Every bride wants to look perfect on her wedding day, and the only way to achieve that is to plan. ...

Introduction If you love makeup, you already know the struggle of carrying multiple products everywhere. Your makeu...

Wedding makeup must be long-lasting. Rituals to photography; all day long, your makeup must be fresh and perfect. B...

Two of the most common hair problems are flat hair and frizz. Many individuals struggle to add volume while managin...

Finding the best long-lasting lipstick can be challenging, especially on a busy day. Lipstick does not last long wh...

Summer can be challenging for makeup lovers. Makeup is easily melted by heat, sweat, and excess oil, which can be e...

Indian summers can be very difficult for individuals with oily skin. The increase in temperature, humidity, and swe...

The monochrome makeup look has become more of an editorial technique in the last few years, as a trend of minimalis...

The beauty industry has undergone tremendous evolution over the past 20 years. The rise of female founded beauty br...